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401 Killer Marketing Tactics to Maximize Profits, Increase Sales and Stomp Your Competition
401 Killer Marketing Tactics to Maximize Profits Increase Sales and Stomp Your Competition
Author: Tom Feltenstein
Surefire, down-and-dirty guerrilla marketing tactics for businesses of all sizes Lottery ticket giveaways, discounts for customers who rip competitors' ads out of the yellow pages, paying people to picket your store with signs proclaiming your low prices and great service . . . These are just three of the hundreds of cheap, surefire mark...  more »
ISBN-13: 9780071441377
ISBN-10: 0071441379
Publication Date: 12/21/2004
Pages: 320
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Publisher: McGraw-Hill
Book Type: Paperback
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