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Search - List of Books by Adam Morgan

Total Books: 8
Eating the Big Fish  How Challenger Brands Can Compete Against Brand Leaders
1999 - Eating the Big Fish How Challenger Brands Can Compete Against Brand Leaders [Adweek Books] (Hardcover)
ISBN-13: 9780471242093
ISBN-10: 0471242098
Genre: Business & Money
  • Currently 4.5/5 Stars.
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