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Advertising As Communication (Studies in Communication)
Advertising As Communication - Studies in Communication
Author: Gillian Dyer
"I would not hesitate in recommending this book as a general survey of advertising for students who need initial orientation.:--Journal of Educational Television
ISBN-13: 9780415027816
ISBN-10: 0415027810
Publication Date: 12/13/1982
Pages: 224
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Publisher: Routledge
Book Type: Paperback
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