Search -
Amazing Mentholatum and the Commerce of Curing the Common Cold, 1889-1955
Amazing Mentholatum and the Commerce of Curing the Common Cold 18891955 Author:Alex Taylor This unique book is a fascinating look at the first half century of the Mentholatum Company. Lavishly illlustrated, it brings alive the development of the patent medicine and pharmaceutical industry from the quackery of the early years to the post-WWII scientific era. Also included is a bonus CD catalog which tracks the evolution of modern ad... more »vertising as practiced by the Mentholatum Company from 1889-1955.« less