Some additional info from the BACK COVER:
APPLIED LETTERING
This book shows you how to produce the most useful letterforms for display work. Through step-by-step exercises, you will learn how to construct the sans serif alphabet using a compass and a rule; a simple Roman alphabet; and popular brush script alphabets. You will then learn how to develop letterforms of your own, work with stencils, produce and lay out artwork for reproduction, and employ basic signwriting techniques to create posters, shop signs, and other display materials.
APPLIED LETTERING
This book shows you how to produce the most useful letterforms for display work. Through step-by-step exercises, you will learn how to construct the sans serif alphabet using a compass and a rule; a simple Roman alphabet; and popular brush script alphabets. You will then learn how to develop letterforms of your own, work with stencils, produce and lay out artwork for reproduction, and employ basic signwriting techniques to create posters, shop signs, and other display materials.
