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Search - The Blueprint for CRM Success: Results of a Comprehensive Study Identifying Best Practices Leading To ROI And Factors Contributing To Failure
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The Blueprint for CRM Success Results of a Comprehensive Study Identifying Best Practices Leading To ROI And Factors Contributing To Failure Author: This blockbuster new CRMGuru study breaks fresh ground in defining how to generate ROI through CRM?while disproving many common myths and mantras that so often lead CRM implementers astray. The Blueprint for CRM Success is the first statistically valid study to tie not only high level implementation activities?but very specific process steps as ... more »
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