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Search - Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are
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Be Your Own Brand Achieve More of What You Want by Being More of Who You Are Author: In this second edition of their classic book on personal brand David McNally and Karl Speak show that developing a personal brand is not about constructing a contrived image. Rather, it is a process of discovering who you really are and what you aspire to be. The hallmark insight of this new edition is that the best way to establish a strong and... more »
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