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Be Your Own Brand: Achieve More of What You Want by Being More of Who You Are
Be Your Own Brand Achieve More of What You Want by Being More of Who You Are
Author: David McNally, Karl D Speak
In this second edition of their classic book on personal brand David McNally and Karl Speak show that developing a personal brand is not about constructing a contrived image. Rather, it is a process of discovering who you really are and what you aspire to be. The hallmark insight of this new edition is that the best way to establish a strong and...  more »
ISBN-13: 9781605098104
ISBN-10: 1605098108
Publication Date: 1/10/2011
Pages: 168
Edition: Second Edition
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Publisher: Berrett-Koehler Publishers
Book Type: Paperback
Members Wishing: 1
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