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Breakthrough Zone : Harnessing Consumer Creativity for Business Innovation
Breakthrough Zone Harnessing Consumer Creativity for Business Innovation
Author: Roy Langmaid, Mac Andrews
BREAKTHROUGH ZONE  ? is not a gimmick? it is not a fad? it is grounded in sound theory but is highly readable ? BREAKTHROUGH ZONE is the new and novel way to engender innovation within an organization.  "People become receptive when they experience new meaning and break through personally, and then translate th...  more »
ISBN-13: 9780470855393
ISBN-10: 0470855398
Publication Date: 12/30/2003
Pages: 248
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Publisher: Wiley
Book Type: Hardcover
Members Wishing: 0
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