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Business As Unusual: My Entrepreneurial Journey, Profits With Principles
Business As Unusual My Entrepreneurial Journey Profits With Principles
Author: Anita Roddick
Anita Roddick is one of the world's most outspoken, controversial, and successful entrepreneurs of the age. Her autobiography, Business As Unusual, charts the story of Roddick and her company The Body Shop through all the highs and lows since 1990. It also examines the parallel growth of vigilante consumerism and predicts how businesses c...  more »
ISBN-13: 9780954395957
ISBN-10: 0954395956
Publication Date: 5/30/2005
Pages: 340
Edition: New Ed
Rating:
  • Currently 5/5 Stars.
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5 stars, based on 1 rating
Publisher: Anita Roddick Books
Book Type: Paperback
Members Wishing: 0
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 blackeyebetty avatar reviewed Business As Unusual: My Entrepreneurial Journey, Profits With Principles on + 11 more book reviews
Having worked for The Body Shop for over 2 years, I value this book and the insights of Anita Roddick so much. I have a few copies, and put this one on PBS so someone else can enjoy her innovation and passion.


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