Search - Buy Now: Creative Marketing that Gets Customers to Respond to You and Your Product

Buy Now: Creative Marketing that Gets Customers to Respond to You and Your Product
Buy Now Creative Marketing that Gets Customers to Respond to You and Your Product
Author: Rick Cesari, Ron Lynch
Learn the secrets of direct response marketing with the man who created the George Foreman Grill campaign In today's highly competitive, global marketplace, businesses have to do more than just advertise their products. By taking advantage of the accountable advertising model that direct response has to offer, you can improve your bottom ...  more »
ISBN-13: 9780470888018
ISBN-10: 0470888016
Publication Date: 2/8/2011
Pages: 240
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Publisher: Wiley
Book Type: Hardcover
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