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CIM Coursebook 00/01: Marketing Fundamentals (CIM Advanced Certificate Workbook)
CIM Coursebook 00/01 Marketing Fundamentals - CIM Advanced Certificate Workbook
Author: Geoff Lancaster, Frank Withey
Marketing Fundamentals 2000-2001 is specifically developed and written for students taking the Marketing Fundamentals module of the CIM Certificate. This book, as with the others in the series, has been completely revised to match the 2000 syllabus for the CIM qualifications. — It is designed to help you pass your professional examinations first ...  more »
ISBN-13: 9780750649193
ISBN-10: 0750649194
Publication Date: 7/4/2000
Pages: 336
Edition: Revised
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Publisher: Butterworth-Heinemann
Book Type: Paperback
Members Wishing: 0
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