Tell a friend about this book...
Friend's Email:
Subject: I have found a book that I think you would enjoy
|
|
CIM Coursebook Stakeholder Marketing Author: 'Butterworth-Heinemann's CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers m... more »
|