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Clueless in Public Relations
Clueless in Public Relations
Author: Jim Aitchison, May Lwin
What's it like to work in public relations? What career paths are there? How do you get a PR job? Clueless in Public Relations is the first book with all the answers for students, jobseekers and new recruits. You will discover how public relation works, how PR strategies are formulated and how PR campaigns are implemented. Step behind the...  more »
ISBN-13: 9789812445063
ISBN-10: 9812445064
Publication Date: 7/3/2003
Pages: 208
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Publisher: Pearson Education Asia
Book Type: Paperback
Members Wishing: 0
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