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Search - The Cluetrain Manifesto: 10th Anniversary Edition
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The Cluetrain Manifesto 10th Anniversary Edition Author: Ten years after Cluetrain's original publication, too many companies still ignore the idea that markets are really made up of people. In our rapidly changing world, this book's message is more vital than ever. Companies may be wired for business, but they still struggle with how to talk to their customers like human beings.The 10th Anniversary E... more »
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Genres:
- Business & Investing >> Small Business & Entrepreneurship >> New Business Enterprises
- Nonfiction >> Social Sciences