Skip to main content
Swap Used Books - Buy New Books at Great Prices!
How To Swap Books
Sign Up
Search 
Kiosk
PBS Market (New Books)
Book Browser
Advanced Search
Books Posted Today
Member Book Reviews
Award Winning Books
NYT Best Sellers
Amazon Best Sellers
Most Traveled Copies
Club Wish List
Login
Community
Discussion Forums
Book Lists
Blog
Donations
Box-O-Books
Maps
The Eclectic Pen
Fun Stuff
Top 100
Pulse of PBS
Spread The Word
Photo Gallery
Recipes
Club Tag Cloud
Member Testimonials
Help Center
Kiosk
PBS Market (New Books)
Go Shopping
Buy Credits
Buy PBS Money
Upgrade Membership
Gift Certificates
Transfer Credits
Search -
Consumer Behaviour: A European Outlook
Consumer Behaviour A European Outlook
Author:
This new European perspective on Schiffman and Kanuk's classic Consumer Behaviour focuses not only on what consumers buy, but also why they buy, when they buy, where they buy, how they evaluate their purchase, and how they ultimately dispose of it. The text has been thoroughly adapted and revised to reflect European conditions, and shortened to ... more »
Author:
This new European perspective on Schiffman and Kanuk's classic Consumer Behaviour focuses not only on what consumers buy, but also why they buy, when they buy, where they buy, how they evaluate their purchase, and how they ultimately dispose of it. The text has been thoroughly adapted and revised to reflect European conditions, and shortened to ... more »
ISBN-13: 9780273704010
ISBN-10: 027370401X
Publication Date: 2/21/2008
Pages: 494
Rating: ?
ISBN-10: 027370401X
Publication Date: 2/21/2008
Pages: 494
Rating: ?
0 stars, based on 0 rating
Genres:
- Business & Money >> Management & Leadership >> Management
- Business & Money >> Marketing & Sales >> Marketing >> Global
- Business & Money >> Marketing & Sales >> Marketing >> Research
