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Creative Advertising, New Edition
Creative Advertising New Edition
Author: Mario Pricken
"More than just a nice-to-look-at, easy-to-flip-through book...Pricken has loftier goals?namely, to transform readers into top creatives by introducing them to a variety of techniques and ideas." ?Adweek — Unraveling the creative process behind some of the most effective campaigns of recent years, Mario Pricken showcases over two hu...  more »
ISBN-13: 9780500287330
ISBN-10: 0500287333
Publication Date: 6/23/2008
Pages: 272
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Publisher: Thames & Hudson
Book Type: Paperback
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