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Crisis Communications: The Definitive Guide to Managing the Message
Crisis Communications The Definitive Guide to Managing the Message
Author: Steven Fink
The Definitive Guide to Communicating in Any Crisis ?When facing an already difficult crisis, the last thing a company needs is to make it worse through its own communications ? or lack thereof. As one who has lived through a number of [business] crises and served as an independent investigator of the crises of others, I consider Steven Fink?s b...  more »
ISBN-13: 9780071799218
ISBN-10: 0071799214
Publication Date: 3/8/2013
Pages: 272
Edition: 1
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Publisher: McGraw-Hill
Book Type: Hardcover
Members Wishing: 0
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