Search - Developing Public Relations Campaigns: Top PR Experts on Implementing a PR Plan, Benchmarking Success, and Achieving Client Goals (Inside the Minds)

Developing Public Relations Campaigns: Top PR Experts on Implementing a PR Plan, Benchmarking Success, and Achieving Client Goals (Inside the Minds)
Developing Public Relations Campaigns Top PR Experts on Implementing a PR Plan Benchmarking Success and Achieving Client Goals - Inside the Minds
Author: Aspatore Books Staff
Developing Public Relations Campaigns is an authoritative, insider s perspective on the key strategies for creating, implementing, and benchmarking successful public relations campaigns. Featuring Presidents and CEOs representing some of the nation s leading PR firms, this book provides a broad, yet comprehensive overview of the key steps and co...  more »
ISBN-13: 9781596226821
ISBN-10: 159622682X
Publication Date: 2/28/2007
Pages: 184
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Publisher: Aspatore Books
Book Type: Paperback
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