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Driving Loyalty: Turning Every Customer and Employee into a Raving Fan for Your Brand
Driving Loyalty Turning Every Customer and Employee into a Raving Fan for Your Brand
Author: Kirk Kazanjian
A practical, story-driven book on the importance of building and inspiring loyalty among employees, customers, clients, and vendors, based on the lessons learned from the phenomenally successful Enterprise car rental company. — In Driving Loyalty, marketing and customer service expert Kirk Kazanjian explores one of the key attributes behind build...  more »
ISBN-13: 9780385346948
ISBN-10: 0385346948
Publication Date: 4/23/2013
Pages: 272
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Publisher: Crown Business
Book Type: Hardcover
Members Wishing: 0
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