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Dynamics of Competitive Strategy
Dynamics of Competitive Strategy
Author: Ken G. Smith, Curtis M. Grimm, Martin J. Gannon
This book focuses on the actions and reactions of companies as they interact with one another and strive for advantage. Using actual data and case studies from the highly competitive airline, high technology, insurance and banking industries, the authors develop an original communication-information model which provides an effective method to ex...  more »
ISBN-13: 9780803943704
ISBN-10: 0803943709
Publication Date: 8/5/1992
Pages: 232
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Publisher: Sage Publications, Inc
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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