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Search - E-Shock : The New Rules--Internet Strategies for Retailers and Manufacturers

E-Shock : The New Rules--Internet Strategies for Retailers and Manufacturers
EShock The New RulesInternet Strategies for Retailers and Manufacturers
Author: Michael de Kare-Silver
Skyrocketing growth in online shopping has spurred a whole new set of survival rules for retailers and manufacturers. And while traditional bricks-and-mortar businesses will still exist in the e-commerce landscape, the rules of the game have changed. Should retailers abandon their stores and jump headfirst into e-commerce--or revitalize t...  more »
ISBN-13: 9780814471166
ISBN-10: 0814471161
Publication Date: 2/19/2001
Pages: 352
Edition: 2nd
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Publisher: AMACOM
Book Type: Paperback
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