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Effective Business Communications
Effective Business Communications
Author: Herta A. Murphy, Herbert W. Hildebrandt
The Murphy book gives strong emphasis to completeness, conciseness, consideration, concreteness, clearness, courteousness, and correctness in business communication. These "seven Cs" guide student-readers to choose the content and style that best fits the purpose and recipient of any given message. Pedagogically rich, most chapters in this pap...  more »
ISBN-13: 9780070441576
ISBN-10: 007044157X
Publication Date: 10/1990
Pages: 880
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Publisher: Mcgraw-Hill College
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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