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Election Campaigning
Election Campaigning
Author:
The advent of new technology and the importation of 'professional communicators' has transformed the nature of British election campaigning. In this book, Dennis Kavanagh explores this so-called process of 'Americanization', characterized by the increasing importance of the media in elections and the rise of advertising agencies, pollsters, publ... more »
Author:
The advent of new technology and the importation of 'professional communicators' has transformed the nature of British election campaigning. In this book, Dennis Kavanagh explores this so-called process of 'Americanization', characterized by the increasing importance of the media in elections and the rise of advertising agencies, pollsters, publ... more »
ISBN-13: 9780631198093
ISBN-10: 0631198091
Publication Date: 10/16/1995
Pages: 288
Rating: ?
ISBN-10: 0631198091
Publication Date: 10/16/1995
Pages: 288
Rating: ?
0 stars, based on 0 rating
