Alex Harte needed Erica Stewart's consent. If she didn't agree to let her little boy appear in his ad company's latest commercials, Alex would lose a key account-and his chance to make it big-time in the cutthroat world of advertising.
And that's precisely why Erica kept saying no. A former child model, Erica knew how damaging the experience could be for her son-even if the playful imp loved the limelight. But Alex was persistent. He wouldn't take no for an answer. And Alex had som very persistent ways of getting Erica to say yes!