Search - The Fifty-Year Seduction : How Television Manipulated College Football, from the Birth of the Modern NCAA to the Creation of the BCS

The Fifty-Year Seduction : How Television Manipulated College Football, from the Birth of the Modern NCAA to the Creation of the BCS
The Fifty-Year Seduction How Television Manipulated College Football from the Birth of the Modern NCAA to the Creation of the BCS
Author: Keith Dunnavant
For more than a half century, television has played a primary role in securing college football's place as one of America's most popular spectator sports. But it has also been the common denominator in the sport's rise as a big business. Television, which multiplied the number of people who cared about the game, simultaneously increased the stak...  more »
ISBN-13: 9780312323455
ISBN-10: 031232345X
Publication Date: 10/1/2004
Pages: 304
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Publisher: Thomas Dunne Books
Book Type: Hardcover
Members Wishing: 1
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