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The Financial Times Guide to Strategy: How to Create And Deliver a Winning Strategy (Financial Times)
The Financial Times Guide to Strategy How to Create And Deliver a Winning Strategy - Financial Times
Author: Richard Koch
Behind every business hero lies a successful strategy. Behind every business failure lurks a bad strategy. Developing a good strategy is remarkably simple. Yet the subject has become obscured and over-complicated by academics and consultants with their own hobby-horses and proprietary methods. Strategy has become remote from those who need it m...  more »
ISBN-13: 9780273708773
ISBN-10: 0273708775
Publication Date: 8/17/2006
Pages: 334
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Publisher: Prentice Hall
Book Type: Paperback
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