Search -
Formulation, Implementation, and Control of Competitive Strategy
Formulation Implementation and Control of Competitive Strategy Author:Ii Pearce John A., Jr Robinson Richard B. Contemporary research in strategic management, with an emphasis on conceptual tools and skills created by scholars and practitioners in the field are evident throughout this 12-chapter text-only book. Formulation, Implementation, and Control of Competitive Strategy is the softcover, text-only version of Pearce and Robinson’s STRATEGIC MANA... more »GEMENT. Pearce and Robinson presents a unique pedagogical model created by the authors. Instructors who desire quantitative analysis will like the financial data available here. The new, strong coverage of Business Week material provides a currency and uniqueness to the text.« less