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Gastronomy, Tourism and the Media (Aspects of Tourism)
Gastronomy Tourism and the Media - Aspects of Tourism
Author: Warwick Frost, Jennifer Laing, Gary Best, Kim Williams, Paul Strickland, Clare Lade
This book examines and analyses the connections between gastronomy, tourism and the media. It argues that in the modern world, gastronomy is increasingly a major component and driver of tourism and that destinations are using their cuisines and food cultures in marketing to increase their competitive advantage. It proposes that these processes a...  more »
ISBN-13: 9781845415730
ISBN-10: 1845415736
Publication Date: 7/27/2016
Pages: 264
Edition: Reprint
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Publisher: Channel View Publications
Book Type: Paperback
Members Wishing: 0
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