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Global Corporate Alliances and the Competitive Edge: Strategies and Tactics for Management
Global Corporate Alliances and the Competitive Edge Strategies and Tactics for Management Author:Martin K. Starr Starr's work takes a detailed look at the globalization of commerce and the problem that U.S. business is having competing with other companies worldwide. He approaches these problems from the standpoint of how American corporations can develop business alliances with corporations elsewhere and build on their own strengths by incorporating the s... more »trengths of others. Fully explored are the causes of the current business turmoil, the effects of technological change and the need for flexible manufacturing systems, the use of global alliances to reorganize established firms, and the strategies of time-based management.« less