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Topic: Harlequin doing away with Silhouette name in April 2011

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Subject: Harlequin doing away with Silhouette name in April 2011
Date Posted: 10/20/2010 1:52 PM ET
Member Since: 4/22/2006
Posts: 4,696
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From the Romantic Times newsletter I just received:

 

In the news ? This week Harlequin made the announcement that, after 30 years, it is doing away with the Silhouette name in the company?s efforts to strengthen the Harlequin brand. So starting in April the three Silhouette lines ? Desire, Romantic Suspense and Special Edition ? will be called Harlequin Desire, Harlequin Romantic Suspense and Harlequin Special Edition.
 

Date Posted: 10/20/2010 9:57 PM ET
Member Since: 4/25/2007
Posts: 11,554
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Aww, sad to see the Silhouette name go.