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Implementing E-Commerce Strategies : A Guide to Corporate Success after the Dot.Com Bust
Implementing ECommerce Strategies A Guide to Corporate Success after the DotCom Bust
Author: Marc J. Epstein
After a decade of treating the topic of e-commerce with awe and confusion, we can now step back and analyze the subject more objectively. From launching an electronic storefront to managing complex supply chain operations, most companies have ventured into e-commerce; but even the best-run bricks-and-mortar enterprises have run into snags in the...  more »
ISBN-13: 9780275984632
ISBN-10: 027598463X
Publication Date: 8/30/2004
Pages: 224
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Publisher: Praeger Publishers
Book Type: Hardcover
Members Wishing: 0
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