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The Information Mosaic
The Information Mosaic
Author: McKinnon, Harvard Business School Press
McKinnon and Bruns talked to managers in production, marketing, and other functional areas to discover what information they need and how they obtain it. Their findings stand in stark contrast to what the traditional providers of information may believe. The authors found that managers develop and rely upon their own personal information systems...  more »
ISBN-13: 9780071033688
ISBN-10: 0071033688
Publication Date: 4/1/1992
Pages: 300
Edition: 1
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Publisher: Harvard Business School Pr
Book Type: Hardcover
Members Wishing: 0
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