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Innovation Management: Strategies, Implementation and Profits
Innovation Management Strategies Implementation and Profits
Author: Allan Afuah
In this book, Allan Afuah draws from his professional and academic experience to show the relationship between innovation, a management function, and profitability, a financial function. This second edition has been thoroughly revised and updated; it features several new sections, including a new chapter on the Internet.
ISBN-13: 9780195142303
ISBN-10: 0195142306
Publication Date: 6/15/2002
Pages: 390
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Publisher: Oxford University Press
Book Type: Hardcover
Members Wishing: 0
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