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Integrated Advertising, Promotion & Marketing Communications (custom edition)
Integrated Advertising Promotion Marketing Communications - custom edition
Author: KENNETH E. CLOW, DONALD BAACK
Custom edition taken from INTEGRATED ADVERTISING, PROMOTION & MARKETING COMMUNICATIONS, second edition. Includes CD
ISBN-13: 9780536857378
ISBN-10: 0536857377
Pages: 538
Edition: taken from second ed
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Publisher: Pearson Custom Publishing
Book Type: Paperback
Members Wishing: 0
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