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International Business
International Business
Author: Donald A. Ball, Wendell H. McCulloch
This continues to be the textbook of choice for instructors who want comprehensive coverage. A broad range of topics is dealt with, to show students the steps a business must take to go global. As the ultimate reference for the international business student, the book incorporates global examples with the worldview vignettes within the chapter. ...  more »
ISBN-13: 9780256156041
ISBN-10: 0256156042
Publication Date: 1993
Edition: 5th edition
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Publisher: Irwin Professional Publishing
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
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