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International Business: The Challenge of Global Competition
International Business The Challenge of Global Competition
Author: Donald A. Ball
Political, technological, market, cost and competitive changes have driven many businesses to expand operations globally - creating an explosion in the growth rate of international business. Firms operating across borders must also deal with the following forces in the international, foreign and domestic environments: - competitive — - distribut...  more »
ISBN-13: 9780072428414
ISBN-10: 0072428414
Pages: 800
Edition: 7
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Publisher: Mcgraw-Hill College
Book Type: Hardcover
Other Versions: Paperback
Members Wishing: 0
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