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Internet Business Models and Strategies: Text and Cases
Internet Business Models and Strategies Text and Cases
Author: Allan Afuah, Christopher L. Tucci, Allan Afuah, Christopher Tucci
Afuah and Tucci’s Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in the face of the Internet. In the first part of the text, Afuah and Tucci explore the co...  more »
ISBN-13: 9780072511666
ISBN-10: 0072511664
Publication Date: 8/14/2002
Pages: 496
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Publisher: McGraw-Hill/Irwin
Book Type: Paperback
Other Versions: Hardcover
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