Search - List of Books by Jochen Wirtz

Total Books: 15
Winning in Service Markets Success through People Technology and Strategy
Winning in Service Markets Success through People Technology and Strategy
Services Marketing People Technology Strategy 8th Edition
2016 - Services Marketing People Technology Strategy 8th Edition (Paperback)
ISBN-13: 9781944659011
ISBN-10: 1944659013
Genre: Business & Money
  ?

Services Marketing People Technology Strategy
2014 - Services Marketing People Technology Strategy [7th Edition] (Hardcover)
ISBN-13: 9780134123905
ISBN-10: 0134123905
Genres: Business & Money, Reference
  ?

Essentials of Services Marketing
2012 - Essentials of Services Marketing [2nd Edition] (Paperback)
ISBN-13: 9789810686185
ISBN-10: 9810686188
Genres: Business & Money, Reference
  ?

Services Marketing
2010 - Services Marketing [7th Edition] (Hardcover)Paperback, Hardcover
ISBN-13: 9780136107217
ISBN-10: 0136107214
  ?

Flying High in a Competitive Industry Secrets of the World's Leading Airline
Essentials of Services Marketing - 1st Edition
2008 - Essentials of Services Marketing - 1st Edition (Paperback)
ISBN-13: 9789810679958
ISBN-10: 9810679955
Genre: Business & Money
  ?

Marketing Channels WITH  Services Marketing  AND  Internet Marketing Strategy Implementation and Practice AND  Principles of Direct and Database Marketing
Services Marketing
2006 - Services Marketing [6th Edition - Prentice-Hall Series in Marketing] (Hardcover)Paperback, Hardcover
ISBN-13: 9780131875524
ISBN-10: 0131875523
Genre: Business & Money
  ?

Flying High in a Competitive Industry Cost-Effective Service Excellence at Singapore Airlines
Services Marketing in Asia - A Case Book
2005 - Services Marketing in Asia - a Case Book (Paperback)
ISBN-13: 9789812449436
ISBN-10: 9812449434
Genre: Business & Money
  ?

Services Marketing People Technology Strategy
2003 - Services Marketing People Technology Strategy (Hardcover)Paperback, Hardcover
ISBN-13: 9780131138650
ISBN-10: 0131138650
Genre: Business & Money
  ?

Services Marketing in Asia Managing People Technology and Strategy
Services Marketing in Asia Second Edition
Services Marketing in Asia Second Edition (Paperback)Paperback
ISBN-13: 9780131275379
ISBN-10: 0131275372
  ?