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Macmillan: A Publishing Tradition from 1843
Macmillan A Publishing Tradition from 1843
Author: Elizabeth James
For over 150 years, since its founding in 1843, Macmillan has been at the heart of British publishing. This collection of essays, representing recent research in the archives at the British library, examines the firms' astute business strategy during the 19th Century, its successful expansion into overseas markets in America and India, its compl...  more »
ISBN-13: 9780333735176
ISBN-10: 033373517X
Publication Date: 3/20/2002
Pages: 301
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Publisher: Palgrave Macmillan
Book Type: Hardcover
Members Wishing: 0
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