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Market Ownership: The Art & Science of Becoming #1
Market Ownership The Art Science of Becoming 1
Author: William A. Sherden
This practical book shares key theories and best practices for transforming your company into one of the best-run in its market segment. Using in-depth case studies of market greats like GE, Xerox, and McDonald's, as well as the author's blueprint for success, you'll learn how to: build an unusually high degree of trust among existin...  more »
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ISBN-13: 9780814402580
ISBN-10: 0814402585
Publication Date: 11/1994
Pages: 255
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Publisher: AMACOM/American Management Association
Book Type: Hardcover
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