Skip to main content
PBS logo
 
 

Search - Marketing: The Encyclopedic Dictionary

Marketing: The Encyclopedic Dictionary
Marketing The Encyclopedic Dictionary
Author: David Mercer
Dedicated exclusively to marketing topics and designed to be used by practising managers from all fields and by students, Marketing: The Encyclopedic Dictionary is a major contribution to the reference literature on marketing. Building on lessons learned from the author's leading textbook, Marketing, the Dictionary contains over 3000 entries in...  more »
ISBN-13: 9780631211266
ISBN-10: 0631211268
Publication Date: 3/1/1999
Pages: 576
Rating:
  ?
0 stars, based on 0 rating
Publisher: Blackwell Publishers
Book Type: Paperback
Other Versions: Hardcover
Members Wishing: 0
Reviews: Amazon | Write a Review


Genres:


Back to the Top ↑
By using this Web site, you confirm that you have read, understood, and agreed to be bound by the Terms of Use. As an Amazon Associate we earn from qualifying purchases.
US Patent Number 7,877,315 | Copyright © 2004 - 2024 PaperBackSwap.com. All Rights Reserved.