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Marketing Management Issues in Ambulatory Health Care
Marketing Management Issues in Ambulatory Health Care
Author: Charles Schewe, Robert Sweeney
Here is the most valuable information on the application of theoretical and practical marketing concepts to gerontological health care services. Marketing Management Issues in Ambulatory Health Care features a cross-section of chapters focusing on a wide variety of health care issues and the management of the marketing function in ambulatory hea...  more »
ISBN-13: 9781560241225
ISBN-10: 1560241225
Publication Date: 5/7/1991
Pages: 198
Edition: 1
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Publisher: Informa HealthCare
Book Type: Hardcover
Members Wishing: 0
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