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Marketing that Matters (EasyRead Super Large 20pt Edition): 10 Practices to Profit Your Business and Change the World
Marketing that Matters 10 Practices to Profit Your Business and Change the World - EasyRead Super Large 20pt Edition
Author: Chip Conley
If you think marketing is nothing but advertising and promotion, Chip Conley and Eric Friedenwald-Fishman will set you straight in this remarkably concise and practical little book. For example, consider this astonishing fact (plucked from the introduction): ''With annual sales of more than $125 million, [Chip Conley's company] Joie de Vivre spe...  more »
ISBN-13: 9781442962453
ISBN-10: 1442962453
Publication Date: 1/28/2009
Pages: 432
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Publisher: ReadHowYouWant
Book Type: Paperback
Members Wishing: 0
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