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Marketing Plans: How to Prepare Them, How to Use Them
Marketing Plans How to Prepare Them How to Use Them
Author: Malcolm McDonald
-An international marketing bestseller — -New two colour internal design with new page layout and features providing maximum clarity — -Focuses on key recent developments in marketing techniques and provides a range of practical marketing tools — -Practical step-by-step guide to marketing planning — -Recommended Reading for the CIM Certificate and D...  more »
ISBN-13: 9780531095904
ISBN-10: 0531095908
Publication Date: 3/1985
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Publisher: Franklin Watts
Book Type: School Library Binding
Other Versions: Paperback
Members Wishing: 0
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