Search - List of Books by Mary Jo Bitner

Total Books: 14
Services Marketing Integrating Customer Focus Across the Firm
2017 - Services Marketing Integrating Customer Focus Across the Firm (Hardcover)
ISBN-13: 9780078112102
ISBN-10: 0078112109
Genre: Business & Money
  ?

Profiting from Services What Product-Centric Firms Need to Know
2014 - Profiting From Services What Product-centric Firms Need to Know (Paperback)
ISBN-13: 9781606497487
ISBN-10: 1606497480
  ?

Services Marketing
2012 - Services Marketing (Paperback)
ISBN-13: 9780071086967
ISBN-10: 007108696X
Genres: Business & Money, Reference
  ?

Services Marketing
2012 - Services Marketing [2nd European Edition] (Paperback)
ISBN-13: 9780077131715
ISBN-10: 0077131711
Genre: Business & Money
  ?

Services Marketing
2012 - Services Marketing (Hardcover)
ISBN-13: 9780078112058
ISBN-10: 0078112052
Genre: Business & Money
  ?

Services Marketing
2008 - Services Marketing (Hardcover)
ISBN-13: 9780073380933
ISBN-10: 0073380938
Genre: Business & Money
  ?

Services Marketing
2005 - Services Marketing (Paperback)
ISBN-13: 9780071244961
ISBN-10: 0071244964
Genre: Business & Money
  ?

Services Marketing
2005 - Services Marketing (Hardcover)
ISBN-13: 9780072961942
ISBN-10: 0072961945
Genre: Business & Money
  ?

Services Marketing
2002 - Services Marketing (Hardcover)Paperback
ISBN-13: 9780072471427
ISBN-10: 0072471425
Genre: Business & Money
  ?

Services Marketing
1999 - Services Marketing (Hardcover)Paperback
ISBN-13: 9780072312218
ISBN-10: 0072312211
Genres: Business & Money, Substores
  ?

Services Marketing
1996 - Services Marketing [Mcgraw-Hill Series in Marketing] (Hardcover)Paperback
ISBN-13: 9780070782501
ISBN-10: 0070782504
Genre: Business & Money
  ?

Services Marketing 6th Edition
Services Marketing 6th Edition (Paperback)
ISBN-13: 9781259026812
ISBN-10: 1259026817
Genre: Business & Money
  ?