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MyCommunicationLab with Pearson eText Student Access Code Card for Media of Mass Communication (standalone) (10th Edition)
MyCommunicationLab with Pearson eText Student Access Code Card for Media of Mass Communication - standalone - 10th Edition Author:John Vivian This access code card gives you access to all of MyCommunicationLab’s grade-boosting resources...PLUS a complete e-book of your textbook! MyCommunicationLab is an interactive online solution for Communication courses that combines multimedia, tutorials, simulations, tests, and quizzes to make learning fun Updated in a new 10th edition,... more » this book is organized around a "balanced" approach and provides the principles and foundations of media literacy with coverage of contemporary media issues.
This book covers the on-going transformations in mass media and offers accessible insight into the important issues through lively examples, streamlined coverage, and a robust media tools.« less