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New Product Development: Design and Analysis
New Product Development Design and Analysis
Author: Ronald Eugene Kmetovicz
Based on methods of actual product developments from Goodyear Aerospace and Hewlett-Packard, this engrossing book provides specific guidelines plus a wealth of data for rapid and efficient development of new products using a systems theory which works vertically through an industry's management structure and horizontally across functions that co...  more »
ISBN-13: 9780471555360
ISBN-10: 0471555363
Publication Date: 5/28/1992
Pages: 352
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Publisher: Wiley-Interscience
Book Type: Hardcover
Members Wishing: 0
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