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Publicity and Public Relations (Barron's Business Library)
Publicity and Public Relations - Barron's Business Library
Author: Dorothy I. Doty
Information and advice on getting publicity for a business or its product, creating mailing lists, using electronic tools and internet resources, writing press releases, understanding the media, mastering the art of networking, coordinating publicity with sales, and much more. Titles in Barron's Business Library series are currently being...  more »
ISBN-13: 9780812044133
ISBN-10: 0812044134
Publication Date: 11/1990
Pages: 229
Rating:
  • Currently 3.5/5 Stars.
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3.5 stars, based on 1 rating
Publisher: Barrons Educational Series Inc
Book Type: Paperback
Members Wishing: 0
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