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Search - The Reckoning
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The Reckoning Author: In his masterful storytelling style, Pulitzer Prize-winning author David Halberstam chronicles one of the most dramatic economic wars ever--Detroit's Ford Motor Company vs. Japan's Nissan--the clash of the giants that could spell the end of the "American Century" of dominance. — COlorfully detailed characters bring this engrossi... more »
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From the cover:
"Epic, a great achievement, high drama, one hell of an exciting tale."
From The Washington Monthly:
"The best and most important book ever written on the auto industry. THE RECKONING is as easy to read as a summer novel!"
"Epic, a great achievement, high drama, one hell of an exciting tale."
From The Washington Monthly:
"The best and most important book ever written on the auto industry. THE RECKONING is as easy to read as a summer novel!"
A classic by pulitzer prize winner Halberstam, this is the epic knockdown dragout battle between Ford and Nissan. Very interesting protrayal of Iacocca and his rival Katayama. Good read.
Genres:
- Business & Investing >> Industries & Professions >> General
- Business & Investing >> General
- Business & Investing >> Biography & History >> Company Histories
- Nonfiction >> Politics >> General