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Relationship Banking: Cross-Selling the Bank's Products Services to Meet Your Customer's Every Financial Need
Relationship Banking CrossSelling the Bank's Products Services to Meet Your Customer's Every Financial Need
Author: Dwight S. Ritter
Author Dwight Ritter knows what is takes to forge a solid relationship with banking customers. As a bank consultant, he practices what he preaches by working in his client banks, cross-selling products to the customer. Relationship Banking is an action plan for developing the customer base by offering cystomers value, not pressure. Natural oppor...  more »
ISBN-13: 9781557383815
ISBN-10: 1557383812
Publication Date: 9/1993
Pages: 250
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Publisher: Probus Publishing Co.
Book Type: Hardcover
Members Wishing: 0
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